To our MyFitnessPal community,
As part of an ongoing strategic transformation, Under Armour announced plans today to sell MyFitnessPal to Francisco Partners, a leading global private equity firm that specializes in investments in technology and technology-enabled businesses.
This transaction, which is expected to close by the end of 2020, will enable MyFitnessPal to realize its full potential as the world's premier food tracking and nutrition app. Through Francisco Partners' technology expertise and wide network of resources, MyFitnessPal will be empowered to create more innovative features and tools to help you reach your health and fitness goals, and be better enabled to personalize and customize content just for you.
What does this mean for you? - It's business as usual, only now we'll be able to tap into greater expertise, additional resources and greater capabilities to bring even more exciting features to you in the future.
- Coming soon, MyFitnessPal plans to launch an Artificial Intelligence driven food recognition technology called Meal Scan, new guided plans and expert-led workout routines, and dozens of new recipes curated by certified nutritionists.
- No changes to our data policies. We are committed to safeguarding your personal information and following industry best practices to keep your data secure.
To learn more about this exciting new chapter for MyFitnessPal, please check out this FAQ. Thank you for your continued support and partnership in this journey of fitness and wellness.
On behalf of Under Armour and Francisco Partners, we're looking forward to the future and even more exciting things to come! | Patrik Frisk
President & CEO,
Under Armour | Dipanjan "DJ" Deb
Co-Founder & CEO,
Francisco Partners |
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https://www.fitbit.com/confirmDelete/confirm?token=eyJhbGciOiJIUzI1NiJ9.eyJpZCI6Ijg3NkM4NSIsImV4cCI6MTYwMDkwODEzMSwiaWF0IjoxNjAwODIxNzMxLCJlbWFpbCI6ImNybWRlZmluZUBnbWFpbC5jb20ifQ.TTof0kmHuoVSy3EwiXQmdrM2Fryn8U_yMr473f7QGxk Fitbit and the Fitbit Logo are trademarks, service marks and/or registered trademarks of Fitbit, Inc. in the United States and in other countries. All other trademarks, service marks, and product names used herein are the property of their respective owners.
Fitbit, Inc. — 199 Fremont Street, 14th Floor, San Francisco, CA 94105 
Follow these instructions to delete your Fitbit account We received your request to permanently delete your Fitbit account. To complete this process, click the button below within 24 hours. If you didn't delete this account, please let us know, and we recommend that you change your password. Did you know? - If you want to set up a new or replacement Fitbit device, you can add the new device to your existing account--no need to delete your account. For more information, please see our help article.
- If you want to change your email address, you can do so without deleting your account. For more information, please see our help article.
- If you're the owner of a family account, when you delete your account, the accounts of any children on your account are also deleted.
- Before you delete your account, you may want to download a copy of your info from Fitbit.
Account deletion timeline - First 7 days: If you change your mind after you confirm your request to have your account deleted, you have 7 days to recover it--log in to your account to restore access to your Fitbit data.
- After 7 days: Your account is frozen and can't be recovered.
- Within 30-90 days: Most of your personal account info is deleted within 30 days of when you confirm your deletion request. This includes any subscriptions you have, like for Fitbit Coach. It may take up to 90 days to delete all of your personal info, like the data recorded by your Fitbit device and other data stored in our backup systems. This is due to the size and complexity of the systems we use to store data.
Please note that we may preserve data for legal reasons or to prevent harm as described in our Privacy Policy. DELETE MY ACCOUNT If you don't confirm your request to delete your account in the next 24 hours, your account will remain active. If you no longer want to delete your account, ignore this email and use your account as normal. Having trouble? Just copy and paste this link into your browser:
https://www.fitbit.com/confirmDelete/confirm?token=eyJhbGciOiJIUzI1NiJ9.eyJpZCI6Ijg3NkM4NSIsImV4cCI6MTYwMDkwODAxOSwiaWF0IjoxNjAwODIxNjE5LCJlbWFpbCI6ImNybWRlZmluZUBnbWFpbC5jb20ifQ.sOYCteJsizOX8Qi26VIAKlvLunpizp-iuV18ug5k0cY Fitbit and the Fitbit Logo are trademarks, service marks and/or registered trademarks of Fitbit, Inc. in the United States and in other countries. All other trademarks, service marks, and product names used herein are the property of their respective owners.
Fitbit, Inc. — 199 Fremont Street, 14th Floor, San Francisco, CA 94105 
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